Strategy


Measuring the right things in the right way


Customer Experience Measurement Strategy

Measuring the right things is crucial to a customer experience program. Knowing WHAT to measure, and HOW to measure it, determines whether the program is successful or not.
What are our customers' expectations? What performance benchmarks should we have? How do we engage employees? An effective measurement strategy needs answers to these questions.


Shadow Shopper will capture data that creates meaningful insights for executives, and practical information for managers and franchisees. We design an effective measurement system for your business.
You will get a clear blueprint for improvement in every location. Checking progress towards that goal is the best thing you can do for your managers and franchisees - and your customers!







Customer experience measrement with  mystery customers



Executives with Customer Experience Reports




Customer Experience


You don't get a second chance






Customer Experience Strategy Circle



Secret shopper checking Customer Journey





Get the Facts

Shadow Shopper Australia has been measuring customer experience since 2004 with the best secret shopper programs.

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